Option 4: American Values â€“ Individualism and Collectivism
Which of these values predominate in our society and among our co-cultures?
The aim of this activity is to do web-based research to discern how the values of individualism and collectivism affect your views on issues, as well as to identify how members of various co-cultural groups experience these values.
Steps for the Activity
1 Choose your favorite web-based research tool and do a search on the following key terms: Geert Hofstede AND individualistic values, collectivistic values, individualism, and collectivism. Select at least three of these sources and briefly summarize how Hofstedeâ€™s concepts of individualism and collectivism differ from one another.
2 Next, reflect on your own personal value system. Are your more or less inclined to identify with individualistic values, collectivist values or some combination of the two?
3 Describe the co-cultural group that you belong to in your own words. As defined in our text, a co-cultures are â€œgroups that are similar to the larger culture but are distinguished by background, beliefs and behavior.â€ (p. 76). Examples could be ethnic such as Filipino Americans, or geographic as in Midwesterner. As you reflect on your co-culture as a whole, how does membership in the group influence values of individualism and collectivism?
4 Develop a list of at least five issues in which you think the values of individualism or collectivism would influence attitudes toward the issue.