1. Do companies have a right to a â€œlookâ€?
2. Using this case study, and what you find online (if you like), where did Abercrombie go wrong? Note that what you may or may not find online is secondary to what is in the case study.
3. Could Abercrombie have achieved its â€œlookâ€ in a way that did not lead to so many lawsuits?
(I will send the file for the ebook)
this case in from page 123 to page 131