mkt journal work
For their Global Marketing Journal, your peers have been planning a trip to their country. You will review three of these trips. There are a bunch of really interesting trip ideas. Review the proposed options for each trip and indicate your preferences to that peer. Summarize your responses in this post.
To get a sense of the issues in Your Country, you will examine its problems and discuss ways to address them.
- Go to the website of Transparency International at this link(Links to an external site.) (Links to an external site.). Watch the short video to better understand what the Corruption Perceptions Index is. At the bottom of that page, look at “THE FULL DATA SET” for the Corruption Perceptions Index. Give the rankings for Your Country for the last 4 years. How has it changed?
- Under the tab “What We Do” find the option “Corruption by Country” and go to Your Country. Find a “NATIONAL INTEGRITY SYSTEM ASSESSMENT” for Your Country (in English) and look at what specific issues Your Country was having at the time. This section is usually Chapter 5 in the PDF of this booklet.
- Go to the “ANTI-CORRUPTION HELPDESK” at this link(Links to an external site.) (Links to an external site.). Find the publication “Overview of Corruption and Anti-Corruption for” Your Country. What are Your Country’s major issues and are they growing worse of improving?
- Now that you have a better understanding of some of the corruption issues in Your Country, discuss three options from Chapter 6 to reduce a firm’s risk (you choose the firm) and what the firm gives up by choosing that option.